Some will consider dead both Twitter marketing and advertising. However, as long as there are users on Twitter, any marketing performed on the social media platform will return positive results. To scale such an operation, marketers can buy Twitter proxies and automate accounts to reach an ever larger audience. For those looking to develop a Twitter marketing operation, we have created a list with five tips to consider and follow. Moreover, this list can also be used by marketers looking to promote their offers through proxies and automated accounts on other social media platforms.
1. USE TWITTER PROXIES TO BUILD A CONTENT DISTRIBUTION NETWORK
The main reason for using Twitter proxies is to develop a content distribution network for social media content and marketing. Basically, you start automating and developing several accounts, each connected through a Twitter proxy and then promote the content of your main account.
It is useless to say that all your accounts should be developed in the same niche. In this way, all secondary accounts, connected through Twitter proxies, turn into a content distribution network which will spread your content and offers to an audience larger than the audience that can be developed by using only one account.
2. DISTRIBUTE NICHE RELEVANT CONTENT
We have to mention this as a separate item on our list because many marketers tend to neglect it and start to distribute content irrelevant to their audience.
One factor to keep in mind is that accounts developed to be part of a secondary content distribution network build their following by using lists with targeted users. Therefore, marketers should never neglect the main interest of their users. And never start promoting content irrelevant to them.
3. USE TWITTER PROXIES TO BECOME AN AUTHORITY
While the main reason to buy Twitter proxies is to develop a content distribution network, the end goal is to become an authority.
Marketers must always have this in mind, especially when they are crafting their main account’s content. They should include both their own content and also content from other players in the niche. And once distributed through their Twitter accounts, their main account is involuntarily considered an authority in the field.
The content ratio that marketers should consider is the 4-2-1. This ratio simply means that for each four pieces of content from within the industry, marketers need to add two content pieces of their own and one promotional offer. In this way, accounts look impartial and interested in the niche and the promotional offers look less spammy.
4. ENGAGE YOUR AUDIENCE
This item on our list is mandatory for all accounts, from the main account to those managed through Twitter proxies. You should set all your accounts to engage with your audience. Not only to follow other users, but also to engage with their posts, in the forms of likes and comments. And you should also consider direct messaging, which has the highest engagement rate on most social media marketing.
The engagement of your accounts should look natural. And you must always mix the settings of your accounts. Periodically, diversify the engagement ratios of your accounts in order to emulate the behavior or other users.
5. USE TWITTER PROXIES FOR SPLIT TESTING
This is almost always ignored by marketers. They never consider using their Twitter proxies for split testing their marketing efforts.
If you are using Twitter proxies, chances are that you are managing more than five accounts. This means, that you can organically perform split tests and monitor the results in real time.
To increase returns and to fine tune your marketing campaign, always look at ways to split test almost any aspect of your marketing. From titles of Tweets to account names and from the distributed content to media inside Tweets, look for ways to test all possibilities. This way, you will find the best performing content which can later be deployed through all your content distribution network.
Marketing on Twitter is still relevant today. And any marketer that can find an audience on Twitter should consider developing a content distribution network through Twitter proxies and automated accounts. The main goal of using Twitter proxies is to create the distribution network that will lead to establishing your main account as a niche authority. Moreover, in this journey, you should consider distributing only relevant content for your audience. And another great aspect when using Twitter proxies is the opportunity to perform organic split tests in real time with real audiences. Split tests that will help fine tune your marketing efforts and increase returns.