Running a marketing campaign today is effortless. But running a successful marketing campaign became one of the toughest challenges. Some marketers believe that it is becoming impossible to run a successful marketing campaign.
The main reason why disillusioned marketers believe their efforts are in vain, is the incredibly high amount of market noise.
The average social media user maintains five active accounts(Link Humans). There is no surprise as why marketers believe that becoming relevant is so difficult.
However, for proactive marketers there are tools that can be used in a very imaginative way to help their campaigns stand out and become more relevant. Private proxies and social media private proxies, two anonymity tools, can be used to gain an edge over your competitors.
By using private proxies, in an ethical way, marketers can filter the noise and grab user’s attention. In this ADHD world, using tools to bypass the noise can add value to your marketing efforts.
You can use private proxies any way your company finds appropriate. But, due to their strong anonymity, we always recommend using them in an ethical fashion.
There are four marketing areas where private proxies can help you. Private proxies and social media proxies have been developed as an anonymity tool. But their high anonymity means they can be used in every imaginative way.
WEB SCRAPPING WITH PRIVATE PROXIES – MARKETING RESEARCH AT ITS BEST
As mentioned, due to today’s noise, running a well-documented market research can be challenging.
If you are doing competitors research, the sheer pace of price, product, and copy updates is impressive. Web scrapping is the only possible way of gathering all the available data.
As every marketer know, competitors research is very important to gauge where you are situated in the market ecosystem.
Some companies are using web scrapping blocking tools. In essence, when they detect suspicious behavior from certain locations, they do traffic analysis and can even ban your location from visiting their website.
Private proxies can help your market research. By diverting traffic through proxy servers, your research efforts will go unnoticed. It will look as if all your generated traffic are users doing queries on your competitor website.
From a legal point of you, web scrapping is legal. The only issue is that companies have the discretion to choose to block traffic they think is coming from a competitor.
GEO-TARGETING – GET CLOSER TO YOUR USERS
Twitter might be the only platform where the geographical spread is irrelevant. The other major social networks are still local. If you shop for flowers or anything convenient on Pinterest, you don’t want it to be shipped from the other half the world.
Private proxies and social media proxies can help your social marketing campaigns by getting local with the user. If you sell flowers, shipment might be an issue. But if you sell sneakers, then shipping product straight from he factory is not an issue. They don’t rot.
Social media proxies can hep broaden your customer base. Local is not an issue anymore.
COPY TESTING – THE A/B TESTING HOLLY GRAIL
How will private proxies help your marketing A/B testing? The same way it does with geo-targeting. But in a more complex way.
With the help of proxies your company can now geo-target customers from anywhere in the world. The next issue arising is how are your new users going to respond to marketing messages.
If you running social media marketing campaigns, copy split test with social media proxies will help you understand what makes your users tick. Send two different copy messages at the same type, towards the same area and you will manage to cut through the noise even deeper.
PRICE POINTS TESTING – AN MARKETERS DREAM
So your campaign targeted new users. Your copy split test showed which message brings most conversions. Now is time to bring in the cash machine.
You can do A/B tests on basically every aspect of your marketing efforts. By doing price split tests after running copy splits tests, is similar to calibrating a microscope. Your campaign will cut through market noise with laser precision.
Use social media proxies or private proxies to test and calibrate your price points in order to make your customers happy and turn a profit at the same time.
NO SPLIT CONCLUSION
In today’s world, staying relevant is almost impossible.
The pace of social media content updates makes it difficult to stay relevant. Your marketing campaign success is dependent on relevancy.
To stay relevant, you have to cut through the market noise. Noise that at times is excruciating. Use private proxies for research and web scraping to get an edge over your competitors.
At the same time, private proxies and social media proxies will continue to help you on your road to successful conversions. Your marketing efforts can get paid if you use private proxies for geo-targeting and expanding your users base.
Once you expanded your users base, it is time to concentrate your efforts and calibrate your message. Social media proxies help you split test copy messages to find the ones that resonate with your new users.
The final step where proxies can help you on your marketing campaign is to test price points for maximizing returns.