Search engine optimization is an ever changing field. Even at the time of this writing, SEO forums are buzzing and people are shouting that Google is implementing another algorithm update that is shifting rankings.
Taking a passive approach to SEO can lead to slack, lack of results and poor rankings. Therefore, every SEO expert and search marketer needs to understand how to use SEO proxies and how to approach SEO in 2017.
From the old way of doing optimization and ranking websites to the stiff competition that ranking is showing right now, you have to understand how to position you websites in order to rank better with the help of SEO proxies.
HOW SEO WAS PERFORMED A FEW YEARS AGO
Unfortunately, many marketers are still anchored in past and think of SEO as a spam activity. And they use SEO proxies to post auto-generated comments on web 2.0 platforms.
This was the old approach to SEO. This approach involved research for a keyword with low competition. Followed by finding similar keyword with the same low competition. And then SEO tools were used to spam web 2.0 websites with auto generated content.
Another similar approach involved scraping niche related blogs and posting comments with links inside, in order to create a web of backlinks pointing back to your domain.
However, this old approach is outdated and instead of a Google ranking, it might bring you a Google penalty.
WHO TO DO SEO IN 2017 WITH THE HELP OF SEO PROXIES
In 2017, things changed a bit. You as a marketer, need to take a more cautious approach to SEO.
You can still scrape the web and use SEO proxies, but you will need to act smarter and even consider disregarding spam completely.
The role of SEO proxies has not changed in 2017. You still have to use them to scrap Google, perform multiple search queries and filter your requests. However, the only thing that changed now is the action you have to take once you receive your scrape results.
If previously, SEO could have been performed as a completely automated task. Now, in 2017, even if you automated your request and output side with SEO proxies, you need to take an active, manual approach for your input side.
In addition, if before you could find low competition keywords. In 2017, you have to look for keywords where ranking websites do not have a strong SEO score.
SEO IN 2017 – BEAT COMPETITION RANKINGS
There are two legs of this strategy, that you must consider in order to rank better now.
First, you have to consider that all your scrapping results performed through SEO proxies need a manual action. In other words, after you scrape the web, look for the best websites and domains where you can post links or comments. And the content you post must be real, authentic and of value to the visitors of that website.
Either you consider web 2.0 platforms or blog commenting. Now, after you will buy SEO proxies and scrape with them, you have to manually apply and individually consider each piece of content you post.
The second leg of your strategy focuses on beating your competition backlink profile. This leg does not require SEO proxies.
Use the SEO proxies to generate backlinks that will add to your mix in order to bring your website to the first 20 search results. Than try to consider your competitors’ backlink profile and try to beat it by posting higher authority backlinks.
Sounds confusing, but all you have to do is get several backlinks from high authority websites. They will boost your ranking and hopefully beat your competition.
THE ROLE OF SEO PROXIES
As mentioned above, SEO proxies still need to play an important part of every SEO strategy you develop. However, just using proxies and automating your optimization efforts does not offer the same results as before.
Now, there is no more blackhat, whitehat, greyhat SEO. You should consider that now you can find and develop SEO strategies based on full or semi-automated tasks.
TO WRAP UP
SEO proxies can still be used in any optimization strategy in 2017. However, now SEO proxies should be used to perform queries and requests on search engines or on web 2.0 platforms. And the process of posting auto-generated content through SEO proxies should be disregarded completely.
Once you get back your scraping results, now you have to manually review and consider which domains and websites will likely get your a boosting backlink. Afterwards, consider posting only manually and uniquely created content.